Point of interest
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Right outside the door will lead you straight to InSa-Dong (인사동). It is the focal point of Korean traditional culture and crafts. If you want to buy or have a look around traditional crafts, this is the place to go in Seoul. Stores in Insa-dong specialize in cultural gifts and items and they are great gifts for family and friends.
here you can soak up everything KOREAN! Arts & Crafts, music, tea houses, architecture, shopping etc.
It's a good place to learn about Korean culture and tradition. It's often called "a street of traditional culture" or "a living folk museum."
Insa-dong street is connected to a multitude of alleys that lead deeper into the district, with modern galleries and tea shops. At one time it was the largest market for antiques and artworks in Korea